theLeftAhead

Shared Sacrifice Dear Mr. President, This is a pivotal moment in the history of our country. Decisions are being made about the national budget that will impact the lives of virtually every American for decades to come. As we address the issue of deficit reduction we must not ignore the painful economic reality of today – which is that the wealthiest people in our country and the largest corporations are…

More Info: http://www.toms.com/corporate-info/ TOMS is a bright example of philanthropy, but is not a non-profit or a charity; nope, it is a for-profit corporation. Only this corporation has a unique twist: it has branded itself as a socially conscious organization. Now, many corporations do this sort of ‘branding’, but not quite like this; TOMS socially conscious branding is front and center of their brand rather than some side-story product of…